The business operates as a diversified supplier offering items across multiple categories, including hardware and construction materials (hammers, hacksaws, cutters, rebar, steel profiles, pipes, sheets, cement, wire mesh, concrete-related tools), metal and plastic components (stainless steel and aluminum products, HDPE pipe connectors, pipe fittings), laboratory equipment and medical and educational supplies, home and office equipment, and miscellaneous spare parts.

It serves various markets by providing both raw materials and finished products for construction, manufacturing, healthcare, education, and general consumer needs, with an emphasis on sourcing a wide range of supplies from its Addis Ababa base.